Discovery
Understand the people, the problem and the intended outcome. Surface the questions still open.
Analysis begins with a question that matters to the business. We explore available data, make its limitations visible and present observations that can support investigation or decisions.
Let’s discuss your ideaData analysis investigates a question using appropriate sources and methods. It separates evidenced observations from assumptions and explanations needing testing.
It can reveal patterns and better operational questions. An observed association does not automatically establish causation or a future result.
Sources, cleaning and sample limitations are documented. Analysis should be reproducible and preserve decision-relevant uncertainty.
We begin with the decision, the definition of each indicator and the available data. We connect relevant sources and make calculation rules, refresh schedules and data limitations visible. People reading the report can understand what they see and what needs investigation.
We agree what belongs in the project, what implementation involves and what is better left for a later stage.
Understand the people, the problem and the intended outcome. Surface the questions still open.
Choose the first useful version, dependencies and the milestones for evaluating progress.
Put workflows in front of you before they become features that are expensive to change.
Build in stages you can see, test and discuss.
Check usage scenarios, accessibility and the application’s sensitive points.
Prepare the environment, content, access and agreed administration steps.
Prioritise improvements and agree the support that fits the product.
We identify the decisions it needs to support and define each metric, source and update frequency. Results are checked against source data before operational use.
We assess formats, APIs, shared identifiers and access rights. Explicit rules handle duplicates, missing values and differences in update frequency.